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SAMPLING AND ACTIVATION CAMPAIGN WITH UNITED BASED COMMISSION
Overview
United Based Commission (UBC) exports many fruit types to Vietnam, including Washing Apple, Gala Apple, Juji Apple, Cripps Pink Apple, Honeycrisp Apple, Granny Smith apples, Pear, Cherry, Grape …
UBC needs a very strong team with available headcounts covering more than 200 supermarkets nationwide for the whole year from 2013-2018 to do sampling and selling apple
Solution
For 6 years, KBM has successfully built a strong PG database, standardized selling handbook for PGs, in combination with HRBP (Human Resource Business Partner) model and Tradeforce – On field management system owned ourselves to reach full sampling KPI.
In 2017, KBM spent 11,000 shifts of more than 1,000 PGs in 843 supermarkets round of 11 supermarket chains nationwide
Purite’s welcome gate installation
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Envy Apple display program at Lunar New Year 2018
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DISPLAY PROGRAM AT LUNAR NEW YEAR 2018
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COMBINE POSM INSTALLATION – Suntory Pepsico
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TRADE SALES OUTSOURCING WITH X-MEN FOR BOSS
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SELL OUT “PHU SI SOYA SAUCE”
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SELL OUT “BIRDY CAFÉ 3IN1”
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SELL OUT “MY VITA”
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DIAGEO PS LUNAR NEW YEAR 2016
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100 PGS FOR LUNAR NEW YEAR 2018 SELL OUT
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120 PGS FOR LUNAR NEW YEAR 2018 SELL OUT
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DHG PHARMA SALES PROMOTION – ACTIVATION
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SAMPLING AND ACTIVATION CAMPAIGN WITH UNITED BASED COMMISSION
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EVENT FUNNY AND HEALTHY WITH ENVY
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AMAZING WASHINGTON APPLE 2018 EVENT CHAIN
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1000 PGS SAMPLING & SELLING FOR T&G
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40 PGS L’OVITE HAIR & BODY CARE
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BUD “LIGHT” THE BRILLIANT HAPPY NEW YEAR
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Open BECK’S – open happiness
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SUCCESSFUL PROJECTS
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